A manufacturer of kitchen appliances asked us to develop ideas and concepts for a brand mainly operating in the high price segmentation. We developed design concepts focussing a high value, elegant, yet robust and reliable appaerance combined with innovative UI/UX/IoT features.
The timeless, classic, clear and puristic repertoire of shapes in combination with carefully chosen materials such as embossed metal, copper, matt white and transparent surfaces as well as the usability via an integrated app are the essential features of our design concept of a food processor for highest demands.
A new operating concept with an edge-to-edge touch display in the lid and smartphone-like user experience integrates intuitive operating aids, comprehensive setting options, and recipes and preparation processes that can be exchanged via the Internet.
