Steam Iron "TS20"

daniels + erdwiens industriedesigner für Bosch Siemens Hausgeräte


Outline as signature element meets elegant simplicity. Steam iron for Bosch und Siemens Hausgeräte.

Steam Iron Handheld "TS20"

Client: Bosch und Siemens Hausgeräte
Service: Design, Renderings, 3D-Data, specifying the details.
Status: Design 2009, market launch 2010, red dot award: product design 2011.


Parallel to the inhouse design development of the steam station, Bosch und Siemens Hausgeräte asigned us to create the product design of the handheld part. In order to achieve uniqueness and recognisability amongst a wide number of competitiors' products, we developed an accentuating outline element, which works both as eye-catching accent and optically as reminiscence of the more elegant shape with open handle.

Picture below: Sample sketches from early ideation phase.


Steam Iron TS 20 designed by industrial designers d+e for Bosch Siemens Hausgeräte

The contrasting relation between housing colour and accent signature element offers a wide range of playful variations in colour and material.

Bügeleisen Design by d+e IFA 2013

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